Pink Ribbon Collection - New Balance Lace Up for the
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New Balance Athletic Shoe, Inc. has been associated with the Susan G. Komen Race For the Cure® Series since 1989 and has been a National Series Sponsor since 1991. Today, the Komen Race for the Cure® Series is the largest series of 5K runs/fitness walks in the world.
New Balance has created a collection of high-quality performance footwear, apparel and accessories that all feature a pink ribbon, the universal symbol of breast cancer awareness
New Balance will contribute 15% of wholesale sales from the Lace Up for the Cure® Apparel & Footwear Collection with a guaranteed minimum donation of $500,000 up to a maximum of $1 million to Susan G. Komen for the Cure.