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    Rock Your Work-Out With Roxy Athletix!

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    Ida Hsiang on Jul 9, 2009 4:24 PM PDT
    Roxy has long been the staple for casual and flirty beachwear. The look stays young and fresh with basic pieces like stretch tees and swimwear featured in bright colors and hip graphics. Roxy has always kept up with the latest trends and translate them into their signature "Roxy" style that is comfortable and feminine and makes the wearer seem effortlessly and fashionable and laid-back chic! Be it their tanks, shorts, dresses or jeans, Roxy has always had a healthy and energetic vibe. They are now branching out with the next logical step and introducing activewear for working-out and other high intensity sports and activities! Roxy presents the Roxy Athletix line, new for this summer! All the classic Roxy features are still there: bright colors, fun patterns, comfortable and versatile fabrics and most importantly, flattering shapes. The line includes cute and practical sports bras, yoga pants and stretch cycling shorts embellished with bows and buttons and brightly colored shirts and tops that are appropriate for numerous types of exercise and weather! Summer is the perfect season for brisk morning walks and runs, and a great time to meet a friend at the gym or for an impromptu volleyball match at the beach! Whatever your workout of choice may be, Roxy Athletix has something that you'll love ! Check out the slideshow to see some of my favorites from the new Roxy Athletix line.

    Beach Feet: Flip Into Something A Bit More Comfortable!

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    Amber Fijolek on Jul 1, 2009 10:23 AM PDT
    Flip, flop, flip, flop. It's hard not to hear that summer's here! You know the sound -- the one that classifies an entire genre of footwear simply by the sound they make as you skip down the street. Since the middle of the last century, the fun thong sandals have made their mark as summer's top shoe choice. Famous for beating the heat, a pair of these make sun and sweat a breeze on those record-breaking hot days. Most important, however, is the signature impact they've had on swim-season fashion. If you're not barefoot on the beach, a pair of flip flops aren't too far out of sight, so matching your beachwear ensemble is top priority in picking your sand-safe kicks. They're the most basic of footwear, yet the most essential, as they're easy to throw on to get the job done, and with the right pair, you won't have to sacrifice comfort or sleek style. They're also lightweight and great for travel, so a pair that works for both a day at the beach and a night on the town is essential. To make them stand out from the Y straps of yesteryear, sling on a pair that boasts a little more edge for a flip that will make others flop! Here's a slideshow with some stylish picks to kick off this season's sound of summer.
    Tags : thongs , swimwear , swim , sun

    Hot In The Hive: UVSunSense Sun Monitor Wristbands

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    Alex Gambardella on Jun 2, 2009 6:52 AM PDT
    Time flies when you're having fun in the sun. One minute you're happy as a clam, playing volleyball or reading a book on the beach, the next you're stomping down the aisles at Walgreens in search of aloe for that gnarly sunburn you've earned. You already know that too much sun exposure is harmful, and you've had enough peeling shoulders in your time to recognize the importance of sunscreen, but even the most seasoned of sun-baskers have a hard time keeping of track of their last sunscreen application or even knowing exactly when it's time to call it a day and take cover. Enter UVSunSense sun monitoring wristbands. Worn on your wrist in addition to a nice slathering of SPF 15 or higher, the band's surface changes color to alert you when it's time to either slop on some more sunscreen or find the nearest shady spot ASAP. Sure, they might be a pretty dorky-looking excuse for a bangle, but they look a heck of a lot cooler than a blistering lobster complexion!

    Price: $6.89 for a pack of 7
    Who Found It: xgalexy was the first to add the UVSunSense Wristbands to the Hive.

    Tags : wristband , uvsunsense , uv , tanning , sun

    The Hottest Lotions And Bronzers For Soaking Up The Sun (Or ...

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    Alex Gambardella on May 19, 2009 10:23 AM PDT
    I don't know about you, but as unhealthy as the sun's harmful rays are, I have a hard time staying out of the sun on those blessed days when it actually decides to come out of hiding and make an appearance. After all, who can resist a fresh sun-kissed glow (when it doesn't start out as a gnarly burn, that is)? Luckily for us sun-hungry bathing beauties, plenty of our favorite top-of-the-line cosmetics lines have hopped onto the bronzing bandwagon and offer loads of options when it comes to getting that summer-worthy warm color sun-free, faking it on a day-to-day basis with natural-looking bronzer or shimmery body makeup, and sunscreen and after-sun lotion for safer outdoor basking. From Lindsay Lohan's anticipated new self-tanner Sevin Nyne to a Tarte bronzing stick made just for channeling those sun-toned summer legs, sun-free is always safer, but you can still be smart and play it safe while in the sun without having to stay winter-ashy all summer long! Check out the slideshow for the full collection of our favorite sunny and sunless products of the season!

    Bring On The Cute Swimsuits!

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    Amber Fijolek on Apr 28, 2009 8:11 AM PDT
    Everyone has their favorite childhood summer memories. While passing by little ones dodging waves and burying siblings in sand at the beach, it's hard not to wish you were a kid again. Sometimes, even, those youthful styles of bows and polka dots are what we really wish we could squeeze back into! Luckily, you can still find a suit for your rockin' grown-up bod that's carried over some of your favorite feminine features. Sure, wearing a one-piece, boat-necked, thick-strapped tutu is probably only something that can pass while you're too young to notice how ridiculous you look, so these more mature styles won't sink you deep into a pool of fashion faux pas. These fun, flirty, and oh-so-cute styles will give you a girl-next-door edge without losing that sexy, beach chic!

    8 Ways To Get A Sports Illustrated Swimsuit Model's Beachy Style!

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    Amber Fijolek on Apr 10, 2009 8:19 AM PDT
    Having just a casual interest in sports, I've only ever picked up a copy of Sports Illustrated once a year -- for the ever-famous swimsuit issue. That's actually a statistic I share with many of my sports-loving guy friends, however while they pick up the sexy edition to ogle at and cut out pin-ups of pretty girls, I need to flip the pages to see this season's newest beach attire. Of course, in my younger days, I dreamt of once becoming one of those girls wearing an itty-bitty swimsuit. (Well, who wouldn't want to wear hot swim suits on the set of a photoshoot in an exotic paradise?). These girls are the icons of summer, with their smooth sun-kissed skin and tide-tousled locks. Dream we may about being Brooklyn Decker or Bar Rafaeli, but we mere mortals can achieve Sport's Illustrated sexiness with the application of a few of these Lucia Dvorska and the like-inspired tricks. Click READ MORE to skim and try these tips from this guide on transforming yourself into a seaside SI swimsuit model!
    Tags : waves , tan , swimwear , swim suit , sun
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