Vancouver's Elroy Apparel Is Socially Responsible Streetwear With A Sophisticated Edge
by Jennifer
Nov 2, 2008 10:13 AM PST
Introducing Elroy Apparel, an independent fashion designer with some great ideas from Vancouver. Elroy Apparel is much more than just another clothing line. The company was developed as a stand against impending environmental destruction. By providing socially responsible, health-conscious women with fashion forward, eco-friendly clothing, we have created an alternative- a beautiful garment with an even more beautiful story behind it. Designer Leanne McElroy creates sophisticated streetwear for the contemporary health-conscious woman who cares not only about what she looks like, but about the story her clothing carries as well. Take a look at these beautiful creations in the slideshow!
Indie Designer Valerie Dumaine Brings Fashion-Forward Looks To Montreal
by Jennifer
Sep 26, 2008 6:19 AM PDT
I have to say, Montreal has really been on the mark over the last couple of years when it comes to fashion and style. As a long time supporter of indie fashion in Canada, I've been noticing a lot of confident new designers launching their fashion-forward clothing companies from this city. Indie trends in fashion are on the upswing, and Montreal fashion designers are at the top of it all! Valerie Dumaine Clothing is a perfect example. Dumaine launched her company in 2004 and it's been an amazing success story that should motivate aspiring fashion designers. Her collections are entirely made in Canada and are now available across Canada and in a few stores in the United States. Indie designers are good to have around-- they're very passionate about what they do. Like Dumaine, many small designers are putting more back into their community by using an artistic approach to the clothing trade, rather than acting as a large profit driven company. I am happy to introduce 10 items from the Valerie Dumaine Fall 2008 line in my slideshow. Enjoy!
