All too often the emphasis is placed on what goes into an accessory without any consideration for what comes out of it. Luckily, the London-based label WOOD removes all the guesswork for the responsible consumer. When product designer Bethan Laura Wood tried her hand at jewelry, she created necklaces as ecologically friendly as recess dandelion chainschains are laser-cut from a single sheet of 3mm birch plya process that promotes what Wood describes as "minimal material wastage." WOOD also embraces "the marks left by the process" by integrating the discoloration from the laser, inadvertently adding dimension and the illusion of stripes. Individual links range in sizesome are double, even triple stackedand intermittently dipped in neon, cerulean, and saffron paint. Wood necklaces by WOOD from $150-$170, are available at The Good, The Bad, And the Ugly, 85 Kenmare Street (off Mulberry Street), 212-473-3769. Or go to www.goodbaduglynyc.com.