Gwen Stefani Is New Face of L'Oreal Paris

by Ida Hsiang • Jan 14, 2011 1:25 PM PST

Style • Beauty • Celebrity

Gwen Stefani Is New Face of L'Oreal Paris

In a move that will have red-lipstick mavens nationwide cheering, L'Oreal Paris has announced the signing of Gwen Stefani as the mass-market giant's new face.

'I can't believe I get to be one of the L'Oreal Paris girls. I love playing dress up, on stage or shooting videos, it's always been one of my favorite parts of being in a band,' the platinum blonde told People.

The first collaborative ad will be - appropriately enough - for Infallible Le Rouge Lip Color, a long-lasting soft-shine lipstick that comes in a full smattering of every shade of the beauty rainbow. We're placing bets that the retro-fabulous Ravishing Red will be the songstress' shade of choice in her debut.

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